Title: Creating the World’s Largest Hotel Company: A Cultural Legacy for Future Success Speaker: David A. Rodriguez
Date and Time: Monday, October 24, 8:30 AM-10:15 AM
Description: In 1927, newlyweds J.W. and Alice Marriott opened a nine seat root beer stand in Washington, D.C. that rose into a chain of family restaurants to its first motel in 1957. Their son, Bill, the current executive chairman of Marriott International, served as CEO for 40 years and built one of the world’s leading hotel companies. Along the way, Marriott also entered and grew a number of other businesses, introducing many innovations. The foundational element to the company’s historical success and to its current transformation remains rooted in the cultural philosophy of its founders: If you take care of employees, they will take care of the customers, and in essence the business – strategy, innovation, execution, financials – will take care of itself. This session will examine the underpinnings and actions that sustain Marriott culture and propel business success, while enabling its associates to live their best lives.
Title: Aligning Corporate and HR Strategy in the Management of CultureSpeaker: Edgar H. Schein and Melinda Merino
Date and Time: Sunday, October 23, 4:45 PM-6:15 PM
Description: Ed Schein is dedicated to advancing organizational development and design through a deeper understanding of organizational culture. In this session Schein will discuss several key roles HR plays to insure that corporate strategy, HR strategy, and the management of culture are aligned with each other. First, HR has to help the CEO and the executive team to recognize the HR implications of the business strategy. Second, HR has to educate the CEO and the executive team on the dynamics of managing corporate culture and possible subculture alignment problems. Third, the HR function has to become clear about its own role in culture management and to recognize that HR cannot manage culture but can help the CEO and the executive team to understand that they are the culture managers. HR provides the critical educational function and then follows up with whatever support is needed by the CEO and the executive team. Key to this education is to insure that the CEO and the executive team recognize that they already have a culture which may need to be evolved.
Title: Only Humans Need Apply: Winners and Losers in the Age of Smart Machines Presenter: Julia Kirby
Date and Time: Tuesday, October 25, 10:15 AM-11:30 AM
Description: In a new era of smart machines, automation doesn’t only displace assembly-line workers and checkout clerks. Well-educated "knowledge workers” are feeling the threat now, too. Once computers prove they’re more capable of decision-making, will there be any higher ground left for humans to claim? Hear Julia Kirby’s well-researched and powerfully optimistic perspective on how people are not only adjusting to the rise of the machines, but taking on more ambitious projects, creating more value, and enjoying their work more than they ever have before. Much depends, however, on the mindset of managers: that is, whether they aim to automate work or augment it. As the most human-oriented managers in their organizations, HR leaders have a big role to play – including, ironically, by being early adopters of some exciting (and distinctly nonhuman) cognitive technologies in their own work.